Augmented reality app scoops innovation award

AkzoNobel Visualizer app wins Innovation of the Year award at the Digital Communications Awards 2015.

The winning app created in collaboration with String, Tessella and Webcredible, allows paint consumers to visualize walls in different colours and shades, in real time, before applying a single drop of paint.

Using unique patent-pending computer vision technology, the app can tell the difference between wall space, furniture and fixtures and will cleverly paint around them as you move your smartphone or tablet around the room.

Source: Digital Communication Awards 2015

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